10 Ways to Drive Traffic to Your Blog
Making money blogging is definitely a test of patience. You take time to build it, regularly add content, and wait for people to find it so you can make money. While blogging is a viable way to earn home-based income, you have to include marketing in your daily blogging activities to make that happen. Success in blogging is all about content and promotion. Here are 10 tips to driving traffic to your blog.
1. Create content readers want to read. Ultimately, people come your blog for information or entertainment. If you don’t deliver, they won’t be back.
2. Deliver content regularly. I’ll admit, I have a few dead blogs and of course, they don’t make money. I have the best success with blogs that have new content at least 3 days a week. Here at WAHS, there are 10 new posts a week (5 job posts and 5 articles).
3. Build an email list. My blog income always goes up on days that I email my list. I use my list to let subscribers know about new content and special deals.
4. Announce blog posts on social media. You can set up your social media accounts to pull your blog feed (Twitter and Facebook). Or use a service like Hootsuite and its Hootlet to send your post to multiple social media accounts with one click. Another option to schedule social media right within your WordPress post is to use CoSchedule.
5. Connect with other bloggers. Post comments or submit articles on other people’s blogs. This gets you in front of an audience who might not otherwise find you.
6. Post a link to your blog in your email signature line. Your signature is like a business card. It’s a great opportunity to let recipients know about your blog and your email list.
7. Repurpose your content to use in marketing. I recently wrote a post for Personal Branding Blog on how to maximize your content through repurposing. For example, you can turn a blog post into a slideshow or video and post on another online platform.
8. Respond to comments made on your blog. One of the advantages to blogging is that it’s designed to be fresh and interactive. Thank people who post comments or answer their questions.
9. Check your stats to see what posts are getting the most views and what marketing tactic is bringing in the most visitors. Focus on methods that work and get rid of the ones that don’t.
10. Look for PR opportunities. Use a resources such as the HARO report to find interview opportunities.
Leslie Truex is an ideaphoric writer, speaker, entrepreneur, social worker and mom trying to do it all from the comfort of her home. Since 1998, she's been helping others create careers they love by providing work-at-home information and resources through Work-At-Home Success.
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