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Tag Archives: blog

How to Increase Adsense Revenue On Your Blog

How to Increase Adsense Revenue on Your Blog

For new bloggers, Adsense is one of the easiest ways to start generating revenue on your blog. However, simply posting Adsense ads doesn’t mean the money will come. Here are tips to increasing income from Adsense.

1) Use a theme with pre-set Adsense blocks. These themes not only make it easy to add your Adsense code, but in theory the theme is tested to be optimized for ad revenue. If you don’t have an Adsense theme, test out difference ad sizes and placement to see which give the best results.

2) Write great content. The better the content, the more likely people will trust you and therefore, click on your ad links.

3) Experiment with ad types. Adsense gives you choices of the types of ads you can run from text, graphics and video. Change out the ad types in your blog to see if one type of offer does better than others.

4) Don’t over do it with ads. Adsense has a limit of 3 of its ads that can be shown on a page. But many bloggers also include other allowed ad programs, affiliate offers and sell ad space. As a result, your site can end up looking like the Las Vegas strip. Instead, track ads and use those with the best results and/or rotate ads giving your visitors more reading and breathing room on the site.

5) Market your blog. Along with good content, marketing is crucial for reaching readers. The more you can attract to your blog, the greater the income you can earn.

6) Follow all Adsense rules. Google isn’t very forgiving if you mess up, so make sure you read all the TOS and follow the rules which include:

  • Don’t click on your own ads – Use the right click function and copy and paste the main URL of the ad if you’re concerned about the quality of an add for possible exclusion.
  • Don’t use incentives to entice others to click on your ad.
  • Don’t deceive or trick people into clicking your ads.
  • Don’t use questionable traffic generation programs such as traffic exchanges or ‘paid to click’.

For details on how to make a living blogging, check out Work-At-Home Success University’s Profit Blog Blueprint

About Leslie Truex
Leslie Truex is an ideaphoric writer, speaker, entrepreneur, social worker and mom trying to do it all from the comfort of her home. Since 1998, she's been helping others create careers they love by providing work-at-home information and resources through Work-At-Home Success.
Connect with Leslie: Facebook | Twitter | LinkedIn | Google + | Pinterest
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Note: Work-At-Home Success contains advertising as well as screened work-at-home jobs and resources. Some posts may contain affiliate links, which means I may receive compensation if you register or buy using the link. Occasionally, WAHS publishes "Supporting Contributor" posts or paid reviews for which compensation is paid. These posts are marked as such. All opinions are my own. Click here for full details and disclosures.


How Make Your Blog Appealing to Readers and Search Engines

How to Make Your Blog Appealing to Readers and Search Engines

When it comes to having  successful blog, building a regular readership is crucial. To get that readership, many marketing experts recommend optimizing the blog for search engines.  While this is good advice, search engine-friendly content isn’t always reader-friendly and vice versa.

However, there are a few tricks you can use to appeal to your readers and search engines.

Keywords

Keyword search lets you know what search terms people are using to find your content. It’s also what search engines pay attention to when ranking blog content, so you want to start with the top keywords related to your topic. When you have an article idea, use the keyword in title, blog post URL and within the content.  If one of the top searches on losing weight is “Fat Loss”, then you can have a blog post titled “Five Easy Steps to Fat Loss” with a blog URL yourblog.com/five-easy-steps-to-fat-loss (Many blogs platforms will automatically convert your title to URL, but in WordPress, you need to set it up in the permalink settings). Your article should use the keyword “fat loss,” as well as it’s related keywords (i.e. lose fat). Finally, you may want to add a header tag (in WordPress header tags are listed under “Paragraph”), which search engines also use to index content.

The problem is that sometimes your keywords don’t lead to interesting sounding titles. So while a search engine may like the title, a reader might not be drawn to it. One option is to have a reader-friendly title, but change the URL title to something search engines will prefer. This would allow you to have a title like “How to Deflate Your Middle’s Spare Tire” with a URL of yourblog.com/fat-loss-tips.

Reader and SEO Friendly

An even better option is to use a search engine optimization plug-in. There are several for WordPress including All-In-One SEO pack and Greg’s High Performance SEO. The plugin allows you to create SEO settings for the entire site, as well as for individual pages and post. For example, you can have a blog post titled “Whittle Your Middle” with a URL of yourblog.com/fat-loss-tips, AND create a search engine friendly title (i.e. “Fat Loss Tips”) along with description and keywords. You can install either of the plugins by clicking on “Plugins”, “Add New” and searching for for the name of the plug in (i.e. Greg’s High Performance SEO)

Finally, your content needs to be reader friendly. Have you ever clicked on a search engine result that seems to be exactly what you’re looking for, but when you get to the content it makes no sense even though it’s using all the keywords? By by optimizing for search engines only, you’ll likely end up with boring, dry and even nonsensical content.You don’t want to be like that. You want a combination of reader-friendly and SEO-friendly content. You want to use your main keyword, as well as related keywords in your articles. You want to deliver the content your reader-friendly title has promised.

As a recap:

Reader Friendly Items include:

  • Post/Page Title
  • Post content
  • Description

SEO Friendly Items include:

  • Post/page URL
  • Title
  • Keywords

Photo Credit Wikimedia Commons

About Leslie Truex
Leslie Truex is an ideaphoric writer, speaker, entrepreneur, social worker and mom trying to do it all from the comfort of her home. Since 1998, she's been helping others create careers they love by providing work-at-home information and resources through Work-At-Home Success.
Connect with Leslie: Facebook | Twitter | LinkedIn | Google + | Pinterest
Sign up for the newsletter below to get more great tools and resources.



Note: Work-At-Home Success contains advertising as well as screened work-at-home jobs and resources. Some posts may contain affiliate links, which means I may receive compensation if you register or buy using the link. Occasionally, WAHS publishes "Supporting Contributor" posts or paid reviews for which compensation is paid. These posts are marked as such. All opinions are my own. Click here for full details and disclosures.