Three Reasons Your Online Venture Isn’t Making Money
Some people have all the luck. They get an idea, put it online and within weeks they’re making money. Unfortunately, most people don’t make much money, if any, in their online ventures. Instead their bank accounts dwindle lower and lower and they are left wondering, what happened?
There are many reasons why online work-at-home success may have eluded you, but the most common are:
1) Focusing on money instead of skills or passion. It’s easy to get sucked into the hype of fast easy money; however, successful online entrepreneurs know that the money is only part of the equation. You can make a money selling widgets, but if you don’t know anything about widgets, don’t like widgets, or aren’t passionate about widgets, you won’t succeed in the long run. So your first step to success is to identify your skills, interests and passions.
2) Focusing on you instead of your market. You may have the best products around, but if no one wants or need them you don’t have business. So once you identify your skills and talents and begin to brainstorm business ideas, you need to also determine if there is a market for what you want to sell. Online this can be done using SEO Book Keyword Tool which will tell you how many people searched using keywords related to idea in the last month.
3) Poor or nonexistent marketing. People can’t buy from you if they can’t find you. Once they find you, they need to know what’s in it for them (benefits) if they buy your product or service. Many consumers won’t buy on the first trip to your site, so you need to give them opportunities to get to know you before buying through a blog, emailed newsletter or free report.
Earning an income online is possible. But you won’t simply sign up for a program and have money showing up in your bank account. Like any other money-making venture, it takes research and work.
Leslie Truex is an ideaphoric writer, speaker, entrepreneur, social worker and mom trying to do it all from the comfort of her home. Since 1998, she's been helping others create careers they love by providing work-at-home information and resources through Work-At-Home Success.
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