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Freelance
Writing
Besides
technical jobs, writing projects are one of
the most common work-at-home jobs I see
posted on the Internet. According to Peter
Bowerman, author of the Well-Fed Writer,
"...if you are thinking about this
field and have no formal experience or
writing background, rest assured it’s no
hindrance to success." With that said
you should have some skills in writing or
at lease be willing to take a course (there
are many free and low cost courses on the
Internet). However, freelance writing
offers flexibility, variety, and a
potential for good income.
Think of all the
written materials you come across everyday;
newspaper articles, magazine articles,
advertisements, brochures, websites,
letters, flyers, manuals, newsletters, and
so on. The sources for writing projects are
endless which makes writing a great home
business. Further, you don’t always have
to write on assignment. People get paid for
writing on topics of their choice, writing
personal experience articles, and even
writing the little filler articles in
magazines.
To Get Started:
- Because this is
a business, you will need find out
about getting a business license. Your
local government business office or
Small Business Administration should be
able to help you with this. You may
even want to come up with a business
name. If you decide to do business
under a name besides your own, you will
need to file a fictitious name
statement. Your local government
business office should be able to give
details about this.
- Identify the
types of writing you want to do. To
start with, you may want to have a
fairly narrow list of services or focus
on a niche market. For example, you
could offer brochure, newsletter, and
other written material services to just
doctors, or small businesses. On the
other hand, you can focus on one type
of writing service such as grants,
newsletters, technical writing, or copy
writing. To see what kinds of writing
projects are posted on the Internet
visit Inkspot,
Avalanche
of Jobs or any of the job search
sites listed at Work-At-Home
Success.
- Create your
business plan. This will be your road
map to starting and building your
business. For more information on
writing a business plan visit Business
Basics.
- Create a
marketing plan. Who will your clients
be? How will find them? Besides
searching for jobs on the Internet, you
should develop a local client base. One
way to start is to send out a letter of
introduction to people who would be
potential clients. Follow-up the letter
with a phone call. You may even want to
offer a free service just to get your
foot in the door. Sources of clients
are conveniently listed in the yellow
pages of your phone book. You can get
more information on developing a
marketing plan by visiting Business
Basics.
- Decide how much
to charge for your services. Will you
charge by the hour? Or by project? To see
what your competition is doing, call them
up and inquire about services and rates.
You can find freelance writers in the
yellow pages under ‘writing services’.
You will need to take into account your
experience, the speed at which you can
complete a projects, and how much your
time is worth. You need to charge enough
to cover your overhead (computer,
printer, toner, supplies, etc) as well as
pay yourself.
- Since you are
writer offering commercial writing
services, you should have a brochure and
written materials to market yourself. It
goes without saying that your materials
should be clear, concise, and free of
errors. You should also create a resume
and begin a portfolio of pieces you’ve
written.
- Consider
marketing your services on the Internet.
You can post your services, resume, and
portfolio material in a website. I read
about one writer who was a leader of an
online community who referred potential
clients to her online community as a
source of her writing samples. Places
such as About.com,
Suite
101, Terrashare,
and others are often looking for leaders.
You can visit them to get a list of
available topics.
- If you’d like
to write articles for publication in
print and online media, consider getting
a copy of the Writer’s Market. It is a
great resource of information about
publications, sending in queries, and
more. The Writer’s Market has also
prepared a book listing online
publications. This is due to be published
at anytime now.
- Get organized.
Writing is more than putting thoughts
onto paper. It involves research,
interviews, writing, editing, re-writing,
etc. Without a method for organizing your
projects, it will be too easy to miss
deadlines, produce substandard work, and
ruin your reputation as a freelance
writer.
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